![]() ![]() To support healthy active living, community programming and access to hockey for players and fans everywhere. As far as jersey sponsorships go, it’s a relatively tame one. It’s a little silly, but it blends into the colours of the jersey well. It’s no big-name bank, oil corporation, or confusing crypto ad. Sure, there’s a bit of confusion, but really, well, it’s just promoting… milk. “Alongside MLSE and DFO’s shared values of support for grassroots initiatives, we look forward to further grow our partnership to reach the next generation of fans and give back to communities across Ontario.” “Given our pride in our partnership with Dairy Farmers of Ontario and the immense benefits of milk to both elite and everyday athletes, it’s a perfect fit to see the blue-and-white Milk logo on the Maple Leafs’ iconic blue-and-white sweaters,” said Jordan Vader, senior vice president of global partnerships at MLSE. Today, the Leafs announced a multi-year partnership with the Dairy Farmers of Ontario, with the patch “Milk” to appear on all their jerseys moving forward. The Toronto Milk - er, Maple Leafs have introduced a jersey sponsor.
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